Digital marketing and traditional marketing are two different methods of marketing used by businesses to communicate with their target audience, educate them about products and services offered to generate sales and leads.
In earlier times, people relies only on traditional marketing, such as print ads, billboards, radio & television commercials to capture the audience’s attention, although these channels have a broader reach, it was quite difficult for marketers to target specific audience and user segments, therefore many of the traditional marketing techniques have been replaced by digital marketing tools, such as social media, search engines, email marketing campaigns, and content marketing to reach consumers with high precision.
In this article, we’ll explore both types of marketing and look at the pros and cons of each. so that, you’ll be able to decide on your preferred methods for your business needs.
what is traditional marketing?
what is digital marketing?
difference between traditional marketing and digital marketing?
which one is better?